From the studio to social media

Amanda Thattanakham, Business Manager

Names such as DJ Khaled and B.o.B. may remind teens of their middle school playlists, so it has been a while since Myspace era rappers have been relevant. B.o.B.’s last popular track may have been “Airplanes” featuring Hayley Williams or “Nothin’ On You” featuring Bruno Mars. The name DJ Khaled can be associated with “All I Do Is Win,” a track released in 2010. Their names have made the news, but not the charts.

DJ Khaled has made his way into the hearts of many using Snapchat as his social platform for motivational speeches and providing the “keys to success.” The snapchat sensation’s social media notoriety began when Khaled was stranded on his jet ski in the dark and lost at sea. Since then, Khaled has been giving daily encouraging talks, constantly reminding his fans that “they don’t want us to win, so we win,” to not “play yourself,” and to “bless up.” Taking place in various locations, such as his garden where he has “hammock talk,” or his gym, where he has his “elliptical talks,” Khaled snapchats his daily life and viewers can virtually be with him on his journey to success.

On Twitter, B.o.B revealed that he believed that the Earth was is actually flat, with photographic evidence.

“Don’t believe what I say, research what I say,” said B.o.B. on Twitter.

His reasoning consisted of photos of the Earth’s horizon being flat, despite the altitude at which each picture was taken. B.o.B posted a picture of a side by side comparison of a Gopro capturing the curvature of the Earth next to a “corrected” version of the same Gopro picture, showing the Earth to be flat.

The rapper’s thread of tweets gained so much attention and popularity that they evoked a response from renowned astrophysicist, Neil Degrasse Tyson. Dropping a diss track titled “Flat Line” featuring Neil Degrasse Tyson, B.o.B called out NASA, the Masons, and definitely Tyson. The scientist and occasional TV host tweeted,” Duude- to be clear: Being five centuries regressed in your reasoning doesn’t mean we all can’t still like your music.”

Considering the fact that B.o.B released an unheard of album in 2015 titled “Psycadelik Thoughtz,” and that the only reason his name is still well-known because of a song from five years ago, the latest string of conspiracy theories on Twitter sound like a call for attention from the deprived rapper. B.o.B and DJ Khaled have taken advantage of the convenience of having multiple platforms at their fingerprints to express opinions, and have seized the opportunity for their claim to fame once again.